“What a job CC Stephens does for us at the show. They manage to get editors to come to the booth so we can sell them on our products. For those who don’t have time, Carol goes from publication to publication delivering a message that helps us get picked-up year after year in magazines for months after the show.” Ray Farley, VP General Manager
Myson Inc. Public
Relations Strategy
What an exciting year when HGTV arrived at Myson's booth. The company was then featured on HGTV and by Better Homes and Gardens as a result of a telemarketing campaign to editors just prior to KBIS. The results were fantastic. Impressions with both these high level media outlets were priceless.
(Download Catalog PR or Towel Warmer PR PDFs)
“The KBIS Show is our big show for the year. At the show, we have been extremely pleased by the high level of press coverage at our booth. CC Stephens got HGTV editors to interview us at the booth and then feature our Rhapsody Towel Warmer in several TV programs. Additionally, we received editorial coverage in some of the biggest consumer market magazines, including BH&G and AARP. Total impressions nearly 7,000,000.”
- R. Farley, VP & General, Myson USA