Public Relations
Take your public relations beyond releases and kits
Public relations is more than a press kit with press releases and photos heading to a trade show. It’s part of a strategic plan that complements your overall marketing campaign by building greater awareness of your company’s products or services, and can often lead to direct sales. In our experience, good PR has credibility. If your message is filtered and ultimately delivered by a credible third party, your customers will consider the message much more seriously.
At CC Stephens our approach to PR is targeted
We work with you closely to identify your target markets and to create the right message for your company’s products or services. We have an extensive editorial database of newspapers, magazines, radio and TV stations. By creating a targeted PR program, we have the capability to reach the right media in specific market segments or geographic areas. Follow-through is another critical part of a successful PR campaign. We have relationships with high-end consumer and business-to-business media and are constantly on the telephone following-up press releases or looking for editorial opportunities for our clients.
Contact CC Stephens today at 603-924-4311.