News
CC Stephens Launches new website for KolverUSA.com
Peterborough, NH – CC Stephens & Co, a full-service marketing communications company located in Peterborough, recently launched a brand new website for KolverUSA.com, this new website features a high level of database integration, full Joomla! content management system (CMS), and completely new site design.
Kolver USA president Jim Chase hired CC Stephens to completely re-design their website in an effort to streamline internal marketing processes, improve search engine optimization, and most importantly genreate accountable revenue from the website. CC Stephens worked hand in hand with key members of the Kolver USA management team to develop a plan for a fully integrated dymanic web database system that would organize Kolver USA products, article content, accessories, documents, and customer quotes.
The new Kolver USA site has been custom designed and programmed into the Joomla! CMS framework which has given Kolver USA the ability to add, edit and delete products from the site. There is also a full blog component that CC Stephens designed for Kolver USA making it very simple to write and post content as well as associate specific postings with individual products so that when people are browsing for tools they can also have access to specific content written about those products. The final major component to the Kolver USA site was a dynamic quoting engine that allows anyone browsing the site to add products to their cart and compile a custom quote and submit it directly to the Kolver USA office.
Kolver USA president Jim Chase has been thrilled with the results of the new platform, and with the quote submissions recieved alone in the first month of being live he has already recouped all of his investment expeneses from the development of the new site. CC Stephens has already begun talks with Kolver USA about new additions to the site to further increase effectiveness for customers both internal and external.
Key features of this site project include:
- Installation and customization of Joomla! Content Management System
- Custom products database with full back end admin functionality
- Product relationship logic built into database (able to create associations between products, required elements, blog postings, and recommended additions)
- Custom blog creation
- RSS feeds and eNewsletter sign ups
- Torque Calculator & Dynamic product tree
- Full custom site search
- Social media sharing links
- Search engine firendly urls
CC Stephens & Co offers a full-range of creative marketing services, including advertising, direct mail, collateral, packaging, multi-media presentations, public relation campaigns, research, and Website development services for domestic and international clients. The agency services clients in the healthcare, retail/wholesale manufacturing, high technology, education, publishing and services industries.
This Article was published on 01 Jun 2009. For more information, please contact
Carol Stephens